What should you talk about when you present your art so that your target audience wants to buy it? Captions, newsletters, and product descriptions all fall under a marketing term called messaging. In this podcast episode, a solo episode with podcast host Alyssa, I discuss a messaging strategy to help you sell more art. We go over the strategy of focusing on solving problems for your target audience, three examples of problems you can solve for them, and why this works to sell more art.
What should you talk about when you present your art so that your target audience wants to buy it? Your art helps your target market solve problems they face, and if you understand and talk about how your art helps them, you’ll win over buyers. Join podcast host Alyssa in this quick podcast episode.
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